Marketing Articles

You have probably heard about ‘Viral Marketing’ but many online marketers haven’t heard about ‘Butterfly Marketing’. So what is Butterfly Marketing ?? It proves to be just as powerful in strategies then in the software itself. Below you will find a student and customer of the course. One Adsense Master marketer Michael Cheney of "Adsense Videos" applied some of pre-launch strategies and affiliate tools and JV strategies outlined in Mike Filsaime's Butterfly Marketing Manuscri...

What are people thinking (psychographics) when they are “shopping” for a lawyer? What if you are viewed as cheap? What if you are viewed as expensive? How can you address both of these ways of thinking and still get top dollar? What do you say when “the money” objection comes up? These questions and more are addressed in this article. Legal marketing success for you can reside in your knowing the psychographics of your market. One key area of law marketing psychographics i...

So, your running an online business and your wondering how to promote it. Building a list has got to be the single most important thing you can do to help build your home business. Generally speaking your opt-in list will provide the bulk of your website traffic so do not slack on this issue, this should be your primary focus. Building an Opt-in email list used to be pretty easy. Now and days with spam at an all time high, people are reluctant to give out their email addre...

The first strategy to make money online is building a list. This strategy is the most important step to continue tomake money long term. If you do not already have some type of autorepondersystem you need to get one. Don’t be cheap here either because your entirebusiness will hinge on this one piece of software. You can build your list many different ways. You can buyleads from reputable list building companies and get them into yourautoresponder. Most good list buil...

Have you ever worked with a “wanna be” firefighter? No, I’m not talking about the heroic men and women who ride in red trucks with sirens blaring and spend their days saving lives.

If you want to have a successful Internet business, you need to have a good understanding of the surfing habits of your readers—and more specifically, how they find information on a major search engine. Studies show that 85% of users rely on major search engine to find info. The most popular major search engine is the Google search engine. When they look for information on a major search engine, they type certain key words or phrases. You need to find the phrase that will...

For all of us involved in advertising the challenge of producing that one piece of copywriting magic that sends our sales soaring is never far from our minds. Face it, copywriting is not all about aesthetically pleasing language, it is about sales. The most aesthetically pleasing copywriting is not necessarily the most persuasive that will produce the greatest sales. More often than not, simple language is what produces the most sales. This, in no way implies that you should ...

What separates a good brochure from a great brochure that will result in a sale? Simply put, it's how effective you make your brochure. A brochure must contain more information than a business card but less information than the total sum of your website. 1. Get It On The Cover Your most important information should be on the cover - the user should not even have to open the brochure or take one to get the information. This is a very simple and basic rule yet one that is...

Worth a Thousand Words One of the biggest things you can do to build potential eBay buyers’ confidence is to accent your listings with good, quality photos. Shoppers may not believe something just because you say it, but they will believe it if they see it with their own eyes. Showing them the condition of your item is just as important as telling them about it. The Right Equipment While it’s not necessary to run out and buy the fanciest camera, there are a few featu...

Few years back I didn't believe in goal-setting. I thought it was something that successful people tell us to distract from what they really do. I still believe some books contain some distractive ideas that don't really work. One moment changed my belief about goal-setting. It happened about 3-4 years ago. I set a goal to earn $xxxx everyday from Google AdSense advertising. Meaning that I won't have to do any real work, just earn it. And yes - that number has four digits ...